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    <loc>https://brandenwaggoner.com/home</loc>
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    <lastmod>2026-01-23</lastmod>
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  <url>
    <loc>https://brandenwaggoner.com/about</loc>
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    <priority>0.75</priority>
    <lastmod>2026-01-23</lastmod>
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  <url>
    <loc>https://brandenwaggoner.com/contact</loc>
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  <url>
    <loc>https://brandenwaggoner.com/work</loc>
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    <lastmod>2026-01-23</lastmod>
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  <url>
    <loc>https://brandenwaggoner.com/work/virtualsprout</loc>
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    <priority>0.5</priority>
    <lastmod>2026-01-21</lastmod>
    <image:image>
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      <image:title>work - Virtual Sprout - Environmental &amp; Print</image:title>
      <image:caption>Privacy glass installation designed to balance branding with function. Features frosted glass with cutout logos and bold service pillars</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68a8cb7007ff2248e9e16132/1756351023951-XRP4I7PP7LZWX97XROCM/2.png</image:loc>
      <image:title>work - Virtual Sprout - Environmental &amp; Print</image:title>
      <image:caption>Matching installation for the smaller back door.</image:caption>
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    <image:image>
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      <image:title>work - Virtual Sprout - Environmental &amp; Print</image:title>
      <image:caption>Trade show booth design in action (Washington, D.C., May 2025), featuring three custom banners and branded table wrap.</image:caption>
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      <image:title>work - Virtual Sprout - Environmental &amp; Print</image:title>
      <image:caption>Full graphic system laid out for print production.</image:caption>
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  <url>
    <loc>https://brandenwaggoner.com/work/harbingertetralogy</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-10</lastmod>
    <image:image>
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      <image:title>work - Harbinger Tetralogy - Visual Brand Identity</image:title>
      <image:caption>The Harbinger Tetralogy is a planned horror film anthology from one of my University of Cincinnati professors. I was to create a full visual identity system; logos, wordmarks, type, color palette, and social deliverables. The film itself never launched, but the brand was designed as if it would live across posters, merchandise, and digital promotion.</image:caption>
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    <image:image>
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      <image:title>work - Harbinger Tetralogy - Visual Brand Identity</image:title>
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    <image:image>
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      <image:title>work - Harbinger Tetralogy - Visual Brand Identity</image:title>
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    <image:image>
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      <image:title>work - Harbinger Tetralogy - Visual Brand Identity</image:title>
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    <image:image>
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      <image:title>work - Harbinger Tetralogy - Visual Brand Identity</image:title>
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    <image:image>
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      <image:title>work - Harbinger Tetralogy - Visual Brand Identity</image:title>
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    <image:image>
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      <image:title>work - Harbinger Tetralogy - Visual Brand Identity</image:title>
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    <image:image>
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      <image:title>work - Harbinger Tetralogy - Visual Brand Identity</image:title>
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    <image:image>
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      <image:title>work - Harbinger Tetralogy - Visual Brand Identity</image:title>
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    <image:image>
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      <image:title>work - Harbinger Tetralogy - Visual Brand Identity</image:title>
      <image:caption>This project taught me how to think about branding as more than just a logo. Building rules for type, color, and application gave me a taste of what it’s like to design a full identity system, and it’s something I want to push further into with motion and environmental design.</image:caption>
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  <url>
    <loc>https://brandenwaggoner.com/work/magnifiedgiving</loc>
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    <priority>0.5</priority>
    <lastmod>2025-11-05</lastmod>
    <image:image>
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      <image:title>work - Magnified Giving - Social Media</image:title>
      <image:caption>5K Fundraiser Blog Promotion Graphic</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68a8cb7007ff2248e9e16132/3444a728-a848-4685-b160-03323aa0e588/giving+tuesday.png</image:loc>
      <image:title>work - Magnified Giving - Social Media</image:title>
      <image:caption>Giving Tuesday Post</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68a8cb7007ff2248e9e16132/278baed3-251c-4da8-864b-25c40e5eabe8/HOWTO.png</image:loc>
      <image:title>work - Magnified Giving - Social Media</image:title>
      <image:caption>Time, Talent, Treasure Blog Promotion Graphic</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68a8cb7007ff2248e9e16132/7c4d1d61-6dfd-476b-9aa5-c2ab1ce2db36/MAGNIFY+WALK.png</image:loc>
      <image:title>work - Magnified Giving - Social Media</image:title>
      <image:caption>Magnify Your Run/Walk Event Post</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68a8cb7007ff2248e9e16132/802ca1e4-6592-483f-ad04-68f6537cc1b2/Meet+the+team.png</image:loc>
      <image:title>work - Magnified Giving - Social Media</image:title>
      <image:caption>Meet the Team Post</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68a8cb7007ff2248e9e16132/b16d323a-584d-4d6f-bab7-c219adba64e6/well+done.png</image:loc>
      <image:title>work - Magnified Giving - Social Media</image:title>
      <image:caption>Youth Philanthropy Spotlight</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68a8cb7007ff2248e9e16132/45379ca7-8ed5-434e-af62-8d513d372176/ELLA.png</image:loc>
      <image:title>work - Magnified Giving - Social Media</image:title>
      <image:caption>Student Grant Winner Spotlight</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68a8cb7007ff2248e9e16132/5a99c338-2c9f-42f7-b236-313d0dc445f2/new+partner.png</image:loc>
      <image:title>work - Magnified Giving - Social Media</image:title>
      <image:caption>Partnership Announcement</image:caption>
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  </url>
  <url>
    <loc>https://brandenwaggoner.com/work/cliftoncompanionsradio</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-01-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68a8cb7007ff2248e9e16132/07d01fca-3f7c-42a0-9599-ce71fd2f0434/poster+for+friends.png</image:loc>
      <image:title>work - Clifton Companions — Visual Direction &amp; Campaigns</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68a8cb7007ff2248e9e16132/32cb498e-bf4f-4758-929c-b6e88ed9bca7/Gather+Round+V1.png</image:loc>
      <image:title>work - Clifton Companions — Visual Direction &amp; Campaigns</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68a8cb7007ff2248e9e16132/3fcc6fb6-696d-40f6-a69c-bc3826b1a198/feed+teaser.png</image:loc>
      <image:title>work - Clifton Companions — Visual Direction &amp; Campaigns</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68a8cb7007ff2248e9e16132/a00dd6af-8d14-41d6-85e8-d9d2da39f5fd/CCR+thumbnail1-1.jpg</image:loc>
      <image:title>work - Clifton Companions — Visual Direction &amp; Campaigns</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68a8cb7007ff2248e9e16132/130046d2-221c-471e-aa57-2db0dc490580/CCR+escape+to+the+woods+poster.png</image:loc>
      <image:title>work - Clifton Companions — Visual Direction &amp; Campaigns</image:title>
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  </url>
  <url>
    <loc>https://brandenwaggoner.com/work/tastefull</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-01-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68a8cb7007ff2248e9e16132/747199c4-1e87-4f54-82ca-f2173877b448/Screenshot+2026-01-20+at+9.03.32%E2%80%AFPM.png</image:loc>
      <image:title>work - Tastefull — Poster Design</image:title>
      <image:caption>Early layout sketch to lock in hierarchy and placement before going digital.</image:caption>
    </image:image>
    <image:image>
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      <image:title>work - Tastefull — Poster Design</image:title>
      <image:caption>First digital direction, focused on bold type + a tight, high-contrast layout built around the car image.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68a8cb7007ff2248e9e16132/17e1022b-5e5f-42fd-b9c2-c47d7c3d8241/TASTEFULL_BLACKSEAT_FINAL_DIGITAL.png</image:loc>
      <image:title>work - Tastefull — Poster Design</image:title>
      <image:caption>Final social version for Instagram, with venue branding and slightly different spacing for mobile viewing.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/68a8cb7007ff2248e9e16132/049939ae-bb00-496c-a80c-a7cbdb1572cd/TASTEFULL_BLACKSEAT_PRINT.png</image:loc>
      <image:title>work - Tastefull — Poster Design</image:title>
      <image:caption>Final print version, designed to read fast from a distance while still feeling gritty and band-forward.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://brandenwaggoner.com/work/musicvisuals</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-01-23</lastmod>
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